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Growth Driven Marketing
Introduction to Growth Driven Marketing
Welcome, Kevin Payne! (1:44)
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Auditing Your Marketing Stack
Module 1: Analyzing Your Marketing Efforts
Properly Setting Up Google Analytics
Building Your Business Databoards
Marketing Assessment Overview (7:30)
Marketing Assessment Example (17:10)
Module 2: Building Growth Marketing Funnels
Creating Your Buyer Persona (6:19)
Planning Your Growth Marketing Funnels
Premium Content Offers
Creating Epic Pillar Articles That Rank
Capturing Qualified Leads
Creating Attractive CTA Banners
Lead Nurturing Drip Campaigns
Copywriting Secrets Revealed
Module 3: Getting Featured in Publications
Overview of The RICCO Method
How To Influence Your Prospects
Strategically Create Content With Topic Clusters (9:40)
Research & Qualify Your Targeted Publications
Include Influencers Within Your Content
Connect With Editors of Publications
Collaborate By Pitching Guest Post Ideas
Optimize Your Guest Post For Topic Clusters
Module 4: Growth Hacks Revealed
An Introduction To Growth Hacks Revealed
LinkedIn Sales Automation Hack
How to Build An 20K Email List
Social Media Marketing Automation
Building Your Growth Marketing Stack
Research & Qualify Your Targeted Publications
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