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Growth Driven Marketing

An interactive online course for founders. Learn how to double your leads, become an influencer & gain your prospects trust

Enroll & Experience Growth

Are you fed up trying to grow your startup but aren't seeing the results that you desire?

There's hope! Startups face unique problems and must learn to operate in the face of unforeseen circumstances. Through my lessons learned advising founders and marketers I have developed a framework that allows startups to implement marketing campaigns while staying agile.

In this course you will use the build, measure, learn feedback loop to plan and execute customer focused marketing sprints.

The days of hyperinflated IPO's are over. As a startup founder you need a proven framework to increase your inbound leads without burning through cash.

5 Course Benefits...

  • Generate higher quality leads and stop trading dollars for clicks
  • Develop a marketing strategy that aligns with your sales efforts
  • Get published in leading online publications
  • Learn how to automate your sales prospecting efforts
  • 1 on 1 growth strategy session with Kevin

This is where I’m supposed to talk about how smart I am. But we both know that’s not what you want to hear.

I’ll keep this short and try to earn your trust:

  • I’ve worked at several tech startups and ecommerce companies, one of which I help increase their monthly website traffic from 365K to over 500K
  • Helped startup founders and ecommerce company executives generate millions of unique monthly website visits, and qualified inbound leads
  • Written and been featured in multiple large online publications such as HubSpot, Blavity, The Muse, & Creativelive.
  • I received an M.S. in Internet Marketing from Full Sail University
  • I received a B.S. in Entrepreneurship from The University of North Carolina at Greensboro
  • I’m a certified HubSpot Partner that focuses on helping tech startups and ecommerce companies

Kevin Payne Inbound Certification

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More importantly, here’s what others I worked with say about me….

"Kevin has a great entrepreneurial spirit about him. He is constantly looking for new tools and tricks to stay on top of ever-changing digital marketing trends. Kevin is a great asset to our team and is great to collaborate with on client projects."

— Amy Presuhn, Marketing Manager at Capterra

"Kevin is motivated and resourceful. His work helped both improve conversions and workflow and he was a pleasure to work with."

— Jessica Bloch-Schulman, Web Developer at AudienceFUEL

"Kevin is very ambitious, hard-working and industrious. He is always willing to put in extra effort in order to be successful."

— Glenn Fox, Founder of SL8Z

"Kevin has lots of enthusiasm and great entrepreneurial ideas. He has a lot of energy that makes things work."

— Dianne Welsh, Professor at UNCG

"Kevin was a great co-worker. He always was on top of his work and eager to learn more. He was hard working, determined, and ambitious. He made our work atmosphere exciting and desirable to be in. I would not hesitate to recommend Kevin for any future job opportunities."

— Claire Madison, Business Development at SL8Z

Your Adviser


Kevin Payne
Kevin Payne

I've helped founders implement growth marketing strategies to increase their website traffic and qualified inbound leads. As well I've written for over 20 online publications including HubSpot, Blavity, and Creativelive.

I have over 5 years of professional experience working in house at tech startups and ecommerce companies in both Washington D.C. & San Francisco. One of which I helped increase their website traffic from 366K to over 500K within a 1 year time period.

Currently I'm helping early stage startups implement growth marketing campaigns to increase their inbound leads and speed up their sales cycles.


Class Curriculum


  Introduction to Growth Driven Marketing
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  Phase 1: Marketing Assessment
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  Phase 2: Understanding & Influencing Your Customers Decisions
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Frequently Asked Questions


When does this course start?
The course starts the day you enroll and you'll have lifetime access. Also, you will get all future course updates.
How long do I have access to this course?
The course has been cut up into small, digestible and organized segments, so that you can easily refer back to it when you have questions. After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own. As well you will receive all updated course content and downloads for free.
How actionable is the course?
Very actionable. After implementing these strategies while working fulltime at tech startups and also helping consulting clients I've taken my experience to develop this course. This course is different than the free courses HubSpot offers because it's very specific to tech startups and ecommerce companies. As well templates and video's of me sharing my screen allows me to share specific tactics that have worked for clients.
Will I be able to easily implement all the strategies and techniques you share?
This course is geared to tech startups with 1-2 in house marketers who can implement the tactics I share. From my personal experience startups who have acquired seed funding or a series A are a good fit for this course. However I will share tactics to find and hire freelancers and agencies if you don't have the staff but have financing to scale.
Can I expense this at my company or write it off in my business?
No accountants were involved in the making of this advice, but many students get the training reimbursed by work or write it off as a training expense for their business.
What is your refund policy?
If you join Growth Driven Marketing, watch all lessons, participate in the Q&A calls, complete & document the action steps, then you will be able to launch your first marketing campaigns in 30 days or your money back. This is the guarantee that's on the sales page, order form, and confirmation page.
What are the requirements to receive a refund?
You'll get your money back ONLY if you do all the work, show time/date stamped proof you did the work, ask for help on the Q&As and or help on the Slack questions thread so we can guide you and troubleshoot your marketing strategy. If you meet these guidelines and are unable to plan your 1st growth marketing campaign in 30 days your refund request will be honored if requested within 30 days

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